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eToro vs Vanguard 2025

StockBrokers.com

Written by StockBrokers.com

January 23, 2025

In this head to head comparison of eToro vs Vanguard, we will compare the trading platforms, mobile apps, investment options, costs, market research, and more. Let's dive in.

eToro
3.5/5 Stars Overall
  • Minimum Deposit: $50.00
  • Stock Trades: $0.00
  • Options (Per Contract): $0.00
Vanguard
4/5 Stars Overall
  • Minimum Deposit: $0.00
  • Stock Trades: $0.00
  • Options (Per Contract): $1.00

Investment options

When comparing the investment options provided by eToro and Vanguard, it's essential to identify the strengths and limitations of each platform to find which best aligns with your investment strategy. eToro is best suited for those interested in stock and crypto trading, as it offers trading in stocks, fractional shares, options, and a robust selection of 26 cryptocurrencies. However, its rating of 2.5 stars for investment options indicates room for improvement, particularly since it lacks offerings in margin and futures trading, mutual funds, and retirement accounts like IRAs.

In contrast, Vanguard scores an impressive 4.5 stars for investment options, showcasing a broad array of traditional investment products. Vanguard's strengths lie in its offerings of stock trading, mutual funds, margin trading, options, and comprehensive IRA accounts. Although it doesn't provide forex or crypto trading, Vanguard caters to investors seeking long-term growth through traditional avenues, including advisor services and OTC stocks. Its comprehensive investment solutions make it a favored choice among those prioritizing stability and diversification in retirement planning.

While eToro ranks #16 out of 18 brokers on StockBrokers.com for investment options, highlighting areas for growth, Vanguard's ranking for investment options isn't explicitly listed. Nonetheless, Vanguard's robust array of offerings and superior rating underscore its position as a reputable choice for a broad spectrum of investors, particularly those focused on traditional financial products. Both platforms serve different niches, with eToro appealing to tech-savvy traders interested in cryptocurrencies and Vanguard appealing to conservative investors prioritizing wealth accumulation and retirement planning.

Feature eToro logoeToro
Vanguard logoVanguard
Stock Trading info Yes Yes
Margin Trading info No Yes
Fractional Shares info Yes No info
OTC Stocks info No Yes
Mutual Funds info No Yes
Options Trading info Yes Yes
Futures Trading info No No
Crypto Trading info Yes No
Crypto Trading - Total Coins info 26 0
Range of Investments 2.5/5 Stars 4.5/5 Stars

Dive deeper: Best Options Trading Platforms for 2025, Best Futures Trading Platforms for 2025

Trading platforms and tools

When comparing the trading platforms and tools offered by eToro and Vanguard, both brokers present a trade-off between simplicity and functionality. For users seeking robust charting tools, eToro stands out with its comprehensive collection of 46 technical indicators and 48 drawing tools. Vanguard, on the other hand, falls significantly behind in this aspect with just 9 technical indicators and no drawing tools. However, both platforms share some limitations, like the absence of desktop downloadable platforms and the inability to adjust open orders directly on charts. While neither broker allows for the customization of studies, investors might find eToro's provision for paper trading and chart note-taking a valuable addition, whereas Vanguard compensates in part by displaying corporate events on charts.

eToro and Vanguard both provide browser-based trading platforms, meeting the basic accessibility needs for online traders. Where eToro edges out is in its ability to save multiple chart profiles, a feature Vanguard lacks entirely, making eToro better suited for active traders who rely on extensive chart analysis. The customization fields available for editing an SMA study on eToro are also more varied with 5 fields, compared to Vanguard's single field, offering more detailed analysis options.

Despite these differences, both eToro and Vanguard receive an equal 2.5-star rating for their trading platforms and tools, suggesting room for improvement in both services. It's noteworthy that on StockBrokers.com, eToro is ranked #12 out of 18 brokers, while Vanguard is not ranked, indicating eToro’s relative advantage in terms of its platform and tools offerings in a broader comparison. However, the nuances in each broker's offerings mean that prospective users should consider their specific trading needs when choosing between the two.

Feature eToro logoeToro
Vanguard logoVanguard
Web Trading Platform info Yes Yes
Desktop Trading Platform info No No
Desktop Platform (Mac) info No No
Paper Trading info Yes No
Watch Lists - Total Fields info 7 9
Charting - Indicators / Studies info 46 9
Charting - Drawing Tools info 48 0
Platforms & Tools 2.5/5 Stars 2.5/5 Stars

Dive deeper: Best Stock Brokers & Trading Platforms for 2025, Best Paper Trading Platforms for 2025

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Beginners and education

When evaluating beginner and investor education capabilities, both eToro and Vanguard offer stock education and provide educational videos, but their offerings diverge significantly beyond these basics. eToro distinguishes itself by offering a paper trading feature, which allows users to practice investing without financial risk—a beneficial tool for beginners aiming to learn through hands-on experience. However, eToro lacks in providing educational content on ETFs, options, mutual funds, and bonds, and it does not offer webinars, educational quizzes, or tracking of learning progress. As a result, eToro earns a modest 2.5-star rating out of five for its educational offerings and ranks #15 out of 18 brokers in an evaluation by StockBrokers.com.

Vanguard, on the other hand, while receiving a slightly higher education rating of 3.5 stars, also has its limitations. Despite not providing educational resources for ETFs, options, mutual funds, or bonds, like eToro, Vanguard compensates with a robust suite of stock education resources and educational videos, although it too lacks features such as webinars, educational quizzes, and the ability to track learning progress. Interestingly, Vanguard does not have a formal rank from StockBrokers.com in the education category, hinting at a potential lack of widespread recognition for its educational services. Overall, while both platforms offer foundational tools for investor education, Vanguard edges eToro in overall ratings, despite sharing several areas in need of enhancement.

Feature eToro logoeToro
Vanguard logoVanguard
Education (Stocks) info Yes Yes
Education (ETFs) info No No
Education (Options) info No No
Education (Mutual Funds) info No No
Education (Bonds) info No No
Paper Trading info Yes No
Videos info Yes Yes
Webinars info No No
Education 2.5/5 Stars 3.5/5 Stars

Dive deeper: Best Stock Trading Platforms for Beginners of 2025

Stock trading apps

When comparing eToro and Vanguard for mobile stock trading capabilities, eToro stands out with a higher rating of 4.5 stars versus Vanguard's 3 stars, according to StockBrokers.com. eToro ranks as the 11th broker out of 18 for its stock trading app, showcasing robust features that appeal to mobile traders. Although both brokers offer apps for iPhone and Android, eToro provides additional functionalities like mobile options trading, streaming quotes, videos on demand, stock alerts, after-hours charting, and the ability to create custom watch lists, which are not available with Vanguard. These comprehensive features make eToro a more sophisticated choice for traders seeking a feature-rich mobile experience.

Both eToro and Vanguard offer solid mobile app support for iPhone and Android platforms across their trading services. However, their offerings diverge significantly when examining the depth of features provided. eToro excels in facilitating a richer interactive experience with mobile options trading and streaming quotes, allowing traders to stay updated in real-time. It also offers several enhanced charting capabilities, such as displaying stock comparisons and offering 103 technical studies, which significantly outpaces Vanguard, which provides no such options in its mobile app. Additionally, eToro supports various charting time frames, appealing to traders focused on detailed technical analysis.

Despite some similarities, including the absence of Apple Watch apps and streaming live TV on both platforms, eToro offers diversified content with videos on demand and the ability to send stock alerts, neither of which are available with Vanguard. Furthermore, eToro provides after-hours charting, although users cannot view charts in landscape mode on either platform. While neither eToro nor Vanguard allows for customizing watch list columns, eToro's edge with features like multiple time frame charting and stock comparison on charts solidifies its position ahead of Vanguard in catering to active and analytical traders on the go.

Feature eToro logoeToro
Vanguard logoVanguard
iPhone App info Yes Yes
Android App info Yes Yes
Apple Watch App info No No
Stock Alerts info Yes No
Charting - After-Hours info Yes No
Charting - Technical Studies info 103 0
Mobile Trading Apps 4.5/5 Stars 3/5 Stars

Dive deeper: Best Stock Trading Apps for 2025

Fees

When comparing eToro and Vanguard, both platforms offer commission-free stock trades, making them attractive to cost-conscious investors. However, eToro requires a minimum deposit of $50, while Vanguard does not require any initial deposit. Furthermore, eToro does not support options trading fees, whereas Vanguard charges $1 per options contract. Although eToro offers a wider array of fee-free services, Vanguard stands out by not imposing fees for partial account transfers, whereas eToro charges $75 for both partial and full account transfers.

eToro does not offer margin trading, which could be a limitation for some investors. On the other hand, Vanguard's margin interest rates begin at 13.75% for balances below $25,000, decreasing slightly as the balance increases. This aspect might influence an investor's choice depending on their trading needs and scale. Additionally, whereas Vanguard has an IRA annual fee of $25, eToro does not charge for IRA management, potentially saving long-term investors a considerable amount.

Both eToro and Vanguard maintain a competitive edge with zero fees for options exercises and assignments. However, the platforms diverge significantly in their approach to account transfer fees, which could impact an investor's decision if they foresee transferring funds or closing accounts frequently. Ultimately, the choice between eToro and Vanguard should be guided by an individual’s investment strategy, immediate fiscal needs, and the array of services that align most closely with their financial goals.

Feature eToro logoeToro
Vanguard logoVanguard
Minimum Deposit info $50.00 $0.00
Stock Trades info $0.00 $0.00
Options (Per Contract) info $0.00 $1.00
Options Exercise Fee info $0.00 $0.00
Options Assignment Fee info $0.00 $0.00
IRA Annual Fee info $25.00 info
IRA Closure Fee info $0.00
Commissions & Fees N/A 4.5/5 Stars

Dive deeper: Best Free Trading Platforms for 2025

Day Trading

When it comes to day trading capabilities, online broker eToro slightly edges out Vanguard by offering streaming time and sales for stocks, a crucial feature for active traders who rely on real-time data. In contrast, Vanguard does not offer this feature, which can be a significant drawback for those interested in day trading. Both platforms, however, fall short in providing advanced tools often favored by more experienced day traders. Neither eToro nor Vanguard offers features such as direct market routing, trading hotkeys for keyboard trade entry, or level 2 quotes, which can limit traders seeking more granular control and insights into the market.

Additionally, both eToro and Vanguard share similar limitations in other advanced day trading functionalities. Neither platform supports ladder trading, streaming live TV, or strategy backtesting, whether basic or advanced. Furthermore, both brokers lack a short locator tool for real-time shorting opportunities and do not offer order liquidity (maker/taker) rebates, making them less ideal for traders who thrive on rapid execution and tactical market strategies. While eToro offers a slight advantage with its streaming time and sales feature, traders seeking comprehensive tools and features might need to explore other brokers that cater more specifically to day trading needs.

Feature eToro logoeToro
Vanguard logoVanguard
Streaming Time & Sales info Yes No
Streaming TV info No No
Direct Market Routing - Stocks info No No
Level 2 Quotes - Stocks info No No
Trade Ideas - Backtesting info No No
Trade Ideas - Backtesting Adv info No No
Short Locator info No No

Dive deeper: Best Day Trading Platforms for 2025

Market Research

When comparing the market research capabilities of eToro and Vanguard, it becomes clear that each platform has its own strengths and weaknesses. eToro is notably rated 1.5 stars by StockBrokers.com, placing it at #14 out of 18 brokers for market research. In contrast, Vanguard receives a higher rating of 3.5 stars. While eToro excels in integrating modern tools such as social media sentiment and ESG (Environmental, Social, and Governance) research, it lacks comprehensive offerings in more traditional research methods such as downloadable PDF reports and asset allocation insights, areas where Vanguard demonstrates superiority.

eToro provides stock and ETF research, leveraging unique features like social media sentiment analysis to provide traders with contemporary insights. However, it lacks certain traditional research facilities, such as mutual fund, Pink Sheets/OTCBB, and bonds research, as well as the ability to offer extensive downloadable reports and a screener for trade ideas. eToro’s focus on modern, digital-first research tools is appealing to tech-savvy investors, but the absence of comprehensive traditional resources might leave users seeking more detailed, historical data insights wanting.

Vanguard, on the other hand, shines with its in-depth market research ability across a broader range of financial instruments, including mutual funds, Pink Sheets/OTCBB, and bonds. It offers valuable downloadable PDF reports and powerful screening tools for stocks, ETFs, and mutual funds, enabling more robust portfolio analysis and trade ideas. While Vanguard doesn’t utilize social media sentiment or ESG insights to the same extent as eToro, its in-depth research capabilities make it a strong choice for investors focused on thorough and traditional market analysis. The ability to visualize portfolio allocation by asset class further enhances its appeal for comprehensive investment strategies.

Feature eToro logoeToro
Vanguard logoVanguard
Research - Stocks info Yes Yes
Screener - Stocks info No Yes
Research - ETFs info Yes Yes
Screener - ETFs info No Yes
Research - Mutual Funds info No Yes
Screener - Mutual Funds info No Yes
Research - Bonds info No Yes
Screener - Bonds info No Yes
Research 1.5/5 Stars 3.5/5 Stars

Banking

When comparing the banking capabilities of online brokers eToro and Vanguard, both platforms fall short of offering traditional banking services like checking or savings accounts, debit or credit cards, and mortgage loans. Neither eToro nor Vanguard provides these conventional banking products, focusing instead on their core strength as investment platforms. However, Vanguard distinguishes itself by offering Certificates of Deposit (CDs), a feature absent from eToro's offerings. If you're considering eToro or Vanguard for banking services, it's essential to note that Vanguard provides a slightly more comprehensive financial product range with its CD offerings.

Feature eToro logoeToro
Vanguard logoVanguard
Checking Accounts info No No
Savings Accounts info No No
Debit Cards info No No
Credit Cards info No No
Mortgage Loans info No No
CDs info No Yes

Dive deeper: Best Bank Accounts for Trading Stocks for 2025

Winner

After opening live accounts and testing 18 of the best online brokers, our research and live account testing finds that eToro is better than Vanguard. eToro finished with an overall score of 66.1%, while Vanguard finished with a score of 80.3%.

Though its offerings have some limitations, eToro's approach will appeal to those interested in learning how to trade crypto or joining a crypto-focused community. The scope currently is limited in the U.S., so those looking for more advanced trading or trading a variety of underlyings will want to look elsewhere.

FAQs

Can you trade cryptocurrency with eToro or Vanguard?

eToro offers a robust crypto trading platform with access to 26 different coins, while Vanguard does not provide any crypto trading options.

Dive deeper: Best Online Brokers for Crypto Trading in 2025

Does eToro or Vanguard offer IRAs?

eToro does not offer traditional or Roth IRA accounts, whereas Vanguard provides both options with an annual fee of $25 and no closure fee. In contrast, eToro charges no fees for IRA-related services as it does not offer such accounts.

Dive deeper: Best IRA Accounts for 2025

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Compare

0 of 5
Overall Rating eToro Vanguard
Overall 3.5/5 Stars 4/5 Stars
Commissions & Fees N/A 4.5/5 Stars
Range of Investments 2.5/5 Stars 4.5/5 Stars
Platforms & Tools 2.5/5 Stars 2.5/5 Stars
Mobile Trading Apps 4.5/5 Stars 3/5 Stars
Research 1.5/5 Stars 3.5/5 Stars
Customer Service N/A 4/5 Stars
Education 2.5/5 Stars 3.5/5 Stars
Ease Of Use 4/5 Stars 5/5 Stars
Winner check_circle
Review eToro Review Vanguard Review
Broker Screenshots eToro Vanguard
Trading Platform & Tools Gallery (click to expand)
Research Gallery (click to expand)
Mobile Trading Apps Gallery (click to expand)
Education Gallery (click to expand)
Trading Fees eToro Vanguard
Minimum Deposit info $50.00 $0.00
Stock Trades info $0.00 $0.00
Penny Stock Fees (OTC) info N/A $0.00
Mutual Fund Trade Fee info N/A Varies info
Options (Per Contract) info $0.00 $1.00
Futures (Per Contract) info (Not offered) (Not offered)
Broker Assisted Trade Fee info $0 $25 info
Margin Rates eToro Vanguard
Margin Rate Under $25,000 info Not offered 13.75% info
Margin Rate $25,000 to $49,999.99 info Not offered 13.25%
Margin Rate $50,000 to $99,999.99 info Not offered 12.75%
Margin Rate $100,000 to $249,999.99 info Not offered 12.25%
Margin Rate $250,000 to $499,999.99 info Not offered 11.75%
Margin Rate $500,000 to $999,999.99 info Not offered 10.5%
Margin Rate Above $1,000,000 info Not offered Varies info
Account Fees eToro Vanguard
IRA Annual Fee info $25.00 info
IRA Closure Fee info $0.00
Account Transfer Out (Partial) info $75.00 $0.00
Account Transfer Out (Full) info $75.00 $100.00 info
Options Exercise Fee info $0.00 $0.00
Options Assignment Fee info $0.00 $0.00
Investment Options eToro Vanguard
Stock Trading info Yes Yes
Margin Trading info No Yes
Fractional Shares info Yes No info
OTC Stocks info No Yes
Options Trading info Yes Yes
Complex Options Max Legs info 0 4
Futures Trading info No No
Forex Trading info No No
Crypto Trading info Yes No
Crypto Trading - Total Coins info 26 0
Mutual Funds (No Load) info 0 N/A
Mutual Funds (Total) info 0 N/A
Bonds (US Treasury) info No Yes
Bonds (Corporate) info No Yes
Bonds (Municipal) info No Yes
Traditional IRAs info No Yes
Roth IRAs info No Yes
Advisor Services info No Yes
International Countries (Stocks) info 0 0
Order Types eToro Vanguard
Order Type - Market info Yes Yes
Order Type - Limit info No Yes
Order Type - After Hours info No Yes
Order Type - Stop info Yes Yes
Order Type - Trailing Stop info Yes No
Order Type - OCO info No No
Order Type - OTO info No No
Order Type - Broker Assisted info No Yes
Beginners eToro Vanguard
Education (Stocks) info Yes Yes
Education (ETFs) info No No
Education (Options) info No No
Education (Mutual Funds) info No No
Education (Bonds) info No No
Education (Retirement) info No Yes
Retirement Calculator info No Yes
Investor Dictionary info No No
Paper Trading info Yes No
Videos info Yes Yes
Webinars info No No
Webinars (Archived) info No No
Progress Tracking info No No
Interactive Learning - Quizzes info No No
Stock Trading Apps eToro Vanguard
iPhone App info Yes Yes
Android App info Yes Yes
Apple Watch App info No No
Trading - Stocks info Yes Yes
Trading - After-Hours info No No
Trading - Simple Options info Yes No
Trading - Complex Options info No No
Order Ticket RT Quotes info Yes Yes
Order Ticket SRT Quotes info Yes No
Stock App Features eToro Vanguard
Market Movers (Top Gainers) info Yes No
Stream Live TV info No No
Videos on Demand info Yes No
Stock Alerts info Yes No
Option Chains Viewable info Yes No
Watch List (Real-time) info Yes No
Watch List (Streaming) info Yes No
Watch Lists - Create & Manage info Yes No
Watch Lists - Column Customization info No No
Stock App Charting eToro Vanguard
Charting - After-Hours info Yes No
Charting - Can Turn Horizontally info No No
Charting - Multiple Time Frames info Yes Yes
Charting - Technical Studies info 103 0
Charting - Study Customizations info Yes No
Charting - Stock Comparisons info Yes No
Trading Platforms eToro Vanguard
Active Trading Platform info N/A N/A
Desktop Trading Platform info No No
Desktop Platform (Mac) info No No
Web Trading Platform info Yes Yes
Paper Trading info Yes No
Trade Journal info No No
Watch Lists - Total Fields info 7 9
Stock Chart Features eToro Vanguard
Charting - Adjust Trades on Chart info No No
Charting - Indicators / Studies info 46 9
Charting - Drawing Tools info 48 0
Charting - Notes info Yes No
Charting - Index Overlays info Yes Yes
Charting - Historical Trades info No No
Charting - Corporate Events info No Yes
Charting - Custom Date Range info No No
Charting - Custom Time Bars info No No
Charting - Automated Analysis info No No
Charting - Save Profiles info Yes No
Trade Ideas - Technical Analysis info Yes No
Charting - Study Customizations info 5 1
Charting - Custom Studies info No No
Day Trading eToro Vanguard
Streaming Time & Sales info Yes No
Streaming TV info No No
Direct Market Routing - Stocks info No No
Ladder Trading info No No
Trade Hotkeys info No No
Level 2 Quotes - Stocks info No No
Trade Ideas - Backtesting info No No
Trade Ideas - Backtesting Adv info No No
Short Locator info No No
Order Liquidity Rebates info No No
Research Overview eToro Vanguard
Research - Stocks info Yes Yes
Research - ETFs info Yes Yes
Research - Mutual Funds info No Yes
Research - Pink Sheets / OTCBB info No Yes
Research - Bonds info No Yes
Screener - Stocks info No Yes
Screener - ETFs info No Yes
Screener - Mutual Funds info No Yes
Screener - Bonds info No Yes
Misc - Portfolio Allocation info No Yes
Stock Research eToro Vanguard
Stock Research - PDF Reports info 0 2
Stock Research - Earnings info Yes Yes
Stock Research - Insiders info Yes No
Stock Research - Social info Yes No
Stock Research - News info Yes Yes
Stock Research - ESG info Yes No
Stock Research - SEC Filings info Yes No
ETF Research eToro Vanguard
ETFs - Strategy Overview info Yes No
ETF Fund Facts - Inception Date info No No
ETF Fund Facts - Expense Ratio info No No
ETF Fund Facts - Net Assets info No No
ETF Fund Facts - Total Holdings info No No
ETFs - Top 10 Holdings info No No
ETFs - Sector Exposure info No No
ETFs - Risk Analysis info No No
ETFs - Ratings info Yes No
ETFs - Morningstar StyleMap info No No
ETFs - PDF Reports info No No
Mutual Fund Research eToro Vanguard
Mutual Funds - Strategy Overview info No Yes
Mutual Funds - Performance Chart info No Yes
Mutual Funds - Performance Analysis info No Yes
Mutual Funds - Prospectus info No Yes
Mutual Funds - 3rd Party Ratings info No No
Mutual Funds - Fees Breakdown info No Yes
Mutual Funds - Top 10 Holdings info No Yes
Mutual Funds - Asset Allocation info No No
Mutual Funds - Sector Allocation info No Yes
Mutual Funds - Country Allocation info No No
Mutual Funds - StyleMap info No Yes
Options Trading eToro Vanguard
Option Chains - Basic View info Yes Yes
Option Chains - Strategy View info No No
Option Chains - Streaming info No No
Option Chains - Total Columns info 0 9
Option Chains - Greeks info 4 0
Option Chains - Quick Analysis info Yes No
Option Analysis - P&L Charts info No No
Option Probability Analysis info No No
Option Probability Analysis Adv info No No
Option Positions - Greeks info No No
Option Positions - Greeks Streaming info No No
Option Positions - Adv Analysis info No No
Option Positions - Rolling info No No
Option Positions - Grouping info No No
Banking eToro Vanguard
Bank (Member FDIC) info No No
Checking Accounts info No No
Savings Accounts info No No
Credit Cards info No No
Debit Cards info No No
Mortgage Loans info No No
Customer Service eToro Vanguard
Phone Support (Prospect Customers) info No Yes
Phone Support (Current Customers) info No Yes
Email Support info Yes Yes
Live Chat (Prospect Customers) info Yes No
Live Chat (Current Customers) info Yes No
24/7 Support info No No
Overall eToro Vanguard
Overall 3.5/5 Stars 4/5 Stars
Commissions & Fees N/A 4.5/5 Stars
Range of Investments 2.5/5 Stars 4.5/5 Stars
Platforms & Tools 2.5/5 Stars 2.5/5 Stars
Mobile Trading Apps 4.5/5 Stars 3/5 Stars
Research 1.5/5 Stars 3.5/5 Stars
Education 2.5/5 Stars 3.5/5 Stars
Ease Of Use 4/5 Stars 5/5 Stars
Winner check_circle
Review eToro Review Vanguard Review
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