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Vanguard vs SoFi Invest® 2025

StockBrokers.com

Written by StockBrokers.com

October 30, 2024

In this head to head comparison of Vanguard vs SoFi Invest®, we will compare the trading platforms, mobile apps, investment options, costs, market research, and more. Let's dive in.

Vanguard
4/5 Stars Overall
  • Minimum Deposit: $0.00
  • Stock Trades: $0.00
  • Options (Per Contract): $1.00
SoFi Invest®
3.5/5 Stars Overall
  • Minimum Deposit: $5.00
  • Stock Trades: $0.00
  • Options (Per Contract): $0.00

Investment options

When comparing Vanguard and SoFi Invest® for investment options, both platforms cater to investors with diverse needs, yet they offer distinct advantages. Vanguard is highly rated at 4.5 stars for its comprehensive range of investment products, including stock trading, margin trading, OTC stocks, mutual funds, options trading, and various IRA accounts. In contrast, SoFi Invest®, which is rated 3 stars, offers many similar services but adds the benefit of fractional shares trading. Despite their offerings, neither platform provides forex or crypto trading options. While Vanguard's and SoFi's services are substantial, Vanguard's broader selection earns it a higher ranking, placing #9 compared to SoFi Invest®'s #16 in investment options by StockBrokers.com.

Both Vanguard and SoFi Invest® include stock and margin trading in their offerings, as well as options trading, and access to mutual funds, creating a well-rounded investment environment. They also provide services for traditional and Roth IRAs, catering to those focused on retirement saving. However, the decision between these brokers might hinge on specific needs, such as the importance of fractional shares, which SoFi Invest® offers and Vanguard does not, making it more appealing to those looking to invest in smaller capacities.

A unique offering from Vanguard is its advisor services, which may be appealing for investors seeking professional guidance. Similarly, SoFi Invest® also provides advisor services to assist users in making informed financial decisions. While both brokers have their merits, Vanguard's broader range of investment options and a higher industry ranking make it a more attractive choice for seasoned investors, whereas SoFi Invest® may appeal to newcomers who are interested in flexible investment options, such as fractional shares.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
Stock Trading info Yes Yes
Margin Trading Yes Yes
Fractional Shares info No info Yes
OTC Stocks info Yes Yes
Mutual Funds info Yes Yes
Options Trading info Yes Yes
Futures Trading info No No
Crypto Trading info No No info
Crypto Trading - Total Coins info 0 0
Investment Options 4.5/5 Stars 3/5 Stars

Dive deeper: Best Options Trading Platforms for 2025, Best Futures Trading Platforms for 2025

Trading platforms and tools

When comparing the trading platforms and tools of Vanguard and SoFi Invest®, both offerings have their strengths and limitations, but overall, neither platform distinguishes itself as an exceptional leader in the brokerage space. Each is rated 2.5 out of 5 stars for its trading platforms and tools. While SoFi Invest® ranks slightly higher as the 15th out of 18 brokers according to StockBrokers.com, Vanguard trails behind at the 18th position. This suggests that while both platforms cater to fundamental trading needs, their offerings may fall short for more advanced traders seeking comprehensive features and flexibility.

Vanguard and SoFi Invest® both provide browser-based trading platforms, but neither offers a downloadable application for Windows or Mac, which might be disappointing for traders preferring desktop software for seamless access and enhanced functionality. In terms of watch list customization, Vanguard allows for nine columns of data, providing a bit more flexibility compared to SoFi Invest®, which limits users to just three columns. However, those interested in testing strategies or simulating trades will find both platforms lacking, as neither offers paper trading or trading journal features.

Charting tools with Vanguard and SoFi Invest® reveal distinct characteristics that might influence user preference. Vanguard slightly edges out SoFi Invest® by providing nine technical indicators and the ability to overlay indices and display corporate events like earnings and dividends on charts, which SoFi Invest® lacks. However, both platforms do not support enhanced chart customizations like drawing tools, adding notes, setting custom date ranges, or automated technical analysis. Ultimately, for traders requiring advanced charting and analytical capabilities, alternatives to Vanguard and SoFi Invest® may need consideration.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
Web Trading Platform info Yes Yes
Desktop Trading Platform info No No
Desktop Platform (Mac) info No No
Paper Trading info No No
Watch Lists - Total Fields info 9 3
Charting - Indicators / Studies info 9 0
Charting - Drawing Tools info 0 0
Platforms & Tools 2.5/5 Stars 2.5/5 Stars

Dive deeper: Best Stock Brokers & Trading Platforms for 2025, Best Paper Trading Platforms for 2025

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Beginners and education

When comparing Vanguard and SoFi Invest® for beginner and investor education, both platforms offer distinct advantages. Vanguard provides stock education and educational videos, making it a moderate choice for those who prefer visual learning materials. However, Vanguard lacks comprehensive educational offerings in ETFs, options, mutual funds, and bonds, and does not include advanced tools like paper trading or webinars, resulting in a 3.5-star rating from education-focused users.

In contrast, SoFi Invest® stands out with a broader educational scope, including resources for stocks, ETFs, options, mutual funds, and bonds, which is reflected in its higher 4.5-star rating. Despite the absence of paper trading and educational quizzes, SoFi excels with its webinar offerings, providing interactive and engaging learning experiences, and is ranked #7 out of 18 brokers by StockBrokers.com, compared to Vanguard's #13 position. These diverse educational capabilities make SoFi Invest® a more comprehensive choice for those seeking to expand their investment knowledge across various asset classes.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
Education (Stocks) info Yes Yes
Education (ETFs) info No Yes
Education (Options) info No Yes
Education (Mutual Funds) info No Yes
Education (Bonds) info No Yes
Paper Trading info No No
Videos info Yes No
Webinars info No Yes
Education 3.5/5 Stars 4.5/5 Stars

Dive deeper: Best Stock Trading Platforms for Beginners of 2025

Stock trading apps

When evaluating Vanguard and SoFi Invest® for stock trading app capabilities, both platforms offer similar features but present unique distinctions in certain areas. Both brokers provide iPhone and Android apps, ensuring accessibility for users on major mobile platforms, while neither supports an Apple Watch app. However, neither offer key tools like streaming quotes, live TV, or stock alerts, which some active traders might find essential. Despite these limitations, both platforms enable users to view multiple time frames for charting, giving them some flexibility in market analysis.

Vanguard and SoFi Invest® both received a three-star rating for stock trading apps, indicating equal customer satisfaction in this regard. Such a parity reflects their similar feature sets but also their shared limitations. Vanguard, however, ranks lower at #18 out of 18 brokers according to StockBrokers.com, while SoFi Invest® is positioned slightly better at #16. This difference may prompt potential users to lean towards SoFi Invest®, anticipating a marginally enhanced user experience.

In terms of advanced features, neither Vanguard nor SoFi Invest® offers mobile options trading, technical studies for charting, or the ability to create custom watch lists, which could be crucial for more sophisticated traders. Still, the provision for basic functionality like viewing multiple time frames may satisfy casual investors or those looking for straightforward stock trading interfaces. While neither platform can claim robust, feature-rich apps, they offer enough to facilitate general trading activities on-the-go.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
iPhone App info Yes Yes
Android App info Yes Yes
Apple Watch App info No No
Stock Alerts info No No
Charting - After-Hours info No No
Charting - Technical Studies info 0 0
Mobile Trading Apps 3/5 Stars 3/5 Stars

Dive deeper: Best Stock Trading Apps for 2025

Fees

In comparing Vanguard and SoFi Invest®, both platforms offer competitive services with some distinct differences in fee structures that may affect your choice depending on your investment strategy. Vanguard offers no minimum deposit requirement, making it an accessible option for beginners, while SoFi Invest® requires a modest $5.00 minimum deposit. Both platforms provide commission-free trades on regular stocks, appealing to cost-conscious investors. However, when it comes to options trading, Vanguard charges $1.00 per contract, whereas SoFi Invest® charges nothing, which might be more attractive for options traders. On the other hand, for IRA management, SoFi Invest® levies no annual fee, while Vanguard imposes a $25.00 annual fee, though it charges no IRA closure fees, unlike SoFi’s $20.00 fee.

If margin trading is part of your strategy, the fee differences are substantial between these two brokers. SoFi Invest® offers a lower rate for margin balances, with a consistent 11.25% for balances up to $99,999. In contrast, Vanguard’s rates start at 13.75% for balances below $25,000 and gradually decrease to 12.75% for balances between $50,000 and $99,999. This makes SoFi Invest® the more appealing option for those who engage in frequent margin trading. When considering charges associated with account transfers, Vanguard doesn't charge for partial transfers while SoFi Invest® charges $100, though this charge is identical for full transfers on both platforms.

For options-specific fees, both platforms have their pros and cons. Vanguard does not charge for options exercise or assignment fees, while SoFi Invest® applies a $5.00 fee to these services. Therefore, your choice may ultimately depend on your specific trading activities and priorities, such as whether you plan to focus more on options trading or require flexible margin trade options. Understanding these nuances will guide you toward selecting a broker that aligns with your financial goals and ensures cost-effective management of your investments.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
Minimum Deposit $0.00 $5.00
Stock Trades $0.00 $0.00
Options (Per Contract) $1.00 $0.00
Options Exercise Fee $0.00 $5.00
Options Assignment Fee $0.00 $5.00
IRA Annual Fee $25.00 info $0.00
IRA Closure Fee $0.00 $20.00
Commissions & Fees 4.5/5 Stars 4.5/5 Stars

Dive deeper: Best Free Trading Platforms for 2025

Day Trading

In the realm of online brokerage services for day trading, both Vanguard and SoFi Invest® present limited features for active traders. Neither platform provides streaming time and sales data for stocks or streaming live TV, which may be a limitation for those needing real-time market analytics. Additionally, both lack direct market routing, ladder trading, and trading hotkeys for keyboard convenience, leaving room for improvement in facilitating swift trade executions and enhanced trading strategies.

For traders seeking in-depth analysis and market depth, neither Vanguard nor SoFi Invest® offers level 2 quotes or any form of strategy backtesting, whether basic or advanced. Both brokers also lack a short locator tool and order liquidity rebates, essential tools for traders focusing on short selling and minimizing trading costs. As such, while Vanguard and SoFi Invest® may cater well to long-term investors, they fall short on supporting the more intricate needs of day traders.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
Streaming Time & Sales info No No
Streaming TV info No No
Direct Market Routing - Stocks info No No
Level 2 Quotes - Stocks info No No
Trade Ideas - Backtesting info No No
Trade Ideas - Backtesting Adv info No No
Short Locator info No No

Dive deeper: Best Day Trading Platforms for 2025

Market Research

When it comes to market research capabilities, Vanguard clearly has the upper hand compared to SoFi Invest®. Vanguard offers comprehensive research tools and resources across multiple investment types, including stocks, ETFs, mutual funds, and bonds. They also provide a handy stock screener and tools for portfolio allocation by asset class, ranking them at #9 out of 18 brokers for market research by StockBrokers.com. On the other hand, SoFi Invest® falls short in providing in-depth market research, lacking offerings in stock, ETFs, mutual funds, and bond research and screeners. As a result, SoFi Invest® is rated lower, at #18, highlighting its limited research capabilities.

Vanguard's market research offerings are extensive, providing investors with stock research, ETFs research, mutual funds research, and even research on Pink Sheets / OTCBB and bonds. However, it lacks social media sentiment analysis and ESG research, areas where neither Vanguard nor SoFi Invest® have made strides yet. Moreover, Vanguard offers two downloadable PDF stock research reports and a variety of screeners for stocks, ETFs, mutual funds, and bonds to support informed investment decisions. Their platform balances traditional research methods with modern portfolio allocation tools to support diverse investment strategies.

In comparison, SoFi Invest® does not provide stock, ETFs, mutual funds, or bond research, nor does it offer any screeners for trade ideas across these asset classes. The absence of downloadable research reports and limited data analysis tools means that investors looking for in-depth research may find SoFi Invest® lacking. Despite both platforms not offering ESG research or social media sentiment data analytics, Vanguard's comprehensive suite of traditional research tools and its moderate approach to portfolio allocation by asset class gives it an edge, culminating in a 3.5-star rating compared to SoFi Invest®'s 2-star rating for market research capabilities.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
Research - Stocks info Yes No
Screener - Stocks info Yes No
Research - ETFs info Yes No
Screener - ETFs info Yes No
Research - Mutual Funds info Yes No
Screener - Mutual Funds info Yes No
Research - Bonds info Yes No
Screener - Bonds info Yes No
Research 3.5/5 Stars 2/5 Stars

Banking

When comparing Vanguard to SoFi Invest® in terms of banking capabilities, it's clear that SoFi Invest® offers a more comprehensive suite of banking services. SoFi Invest® provides checking and savings accounts, debit cards, credit cards, and mortgage loans, catering to a wide range of financial needs. In contrast, Vanguard lacks these offerings, focusing primarily on investment products. However, Vanguard does provide Certificates of Deposit (CDs), a product that SoFi Invest® does not offer. This distinction highlights the differing strengths of each platform: SoFi Invest® excels in providing holistic banking solutions, while Vanguard stands out with its CD offerings for those interested in traditional investment avenues.

Feature Vanguard logoVanguard
SoFi Invest® logoSoFi Invest®
Checking Accounts info No Yes
Savings Accounts info No Yes
Debit Cards info No Yes
Credit Cards info No Yes
Mortgage Loans info No Yes
CDs info Yes No

Dive deeper: Best Bank Accounts for Trading Stocks for 2025

Winner

After opening live accounts and testing 18 of the best online brokers, our research and live account testing finds that Vanguard is better than SoFi Invest®. Vanguard finished with an overall score of 80.3%, while SoFi Invest® finished with a score of 73.7%.

Vanguard is aimed squarely at buy-and-hold investors, and its platform reflects that focus. Vanguard is known for its low-cost funds, and the investment platform is really built for those looking to invest solely in mutual funds and ETFs.

FAQs

Can you trade cryptocurrency with Vanguard or SoFi Invest®?

When comparing online brokers Vanguard and SoFi Invest®, it's important to note that neither platform offers crypto trading, with both providing access to 0 coins for cryptocurrency transactions.

Dive deeper: Best Online Brokers for Crypto Trading in 2025

Does Vanguard or SoFi Invest® offer IRAs?

Both Vanguard and SoFi Invest® offer traditional and Roth IRA accounts; however, the annual fee structure varies, with Vanguard charging a $25 annual fee while SoFi Invest® has no annual fee. Additionally, Vanguard does not charge a closure fee for IRA accounts, whereas SoFi Invest® charges a $20 closure fee.

Dive deeper: Best IRA Accounts for 2025

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Compare

0 of 5
Overall Rating Vanguard SoFi Invest®
Overall 4/5 Stars 3.5/5 Stars
Commissions & Fees 4.5/5 Stars 4.5/5 Stars
Investment Options 4.5/5 Stars 3/5 Stars
Platforms & Tools 2.5/5 Stars 2.5/5 Stars
Mobile Trading Apps 3/5 Stars 3/5 Stars
Research 3.5/5 Stars 2/5 Stars
Customer Service 3/5 Stars 4/5 Stars
Education 3.5/5 Stars 4.5/5 Stars
Ease Of Use 5/5 Stars 4.5/5 Stars
Winner check_circle
Review Vanguard Review SoFi Invest® Review
Broker Screenshots Vanguard SoFi Invest®
Trading Platform & Tools Gallery (click to expand)
Research Gallery (click to expand)
Mobile Trading Apps Gallery (click to expand)
Education Gallery (click to expand)
Trading Fees Vanguard SoFi Invest®
Minimum Deposit $0.00 $5.00
Stock Trades $0.00 $0.00
Penny Stock Fees (OTC) info $0.00 N/A
Mutual Fund Trade Fee Varies info $0
Options (Per Contract) $1.00 $0.00
Futures (Per Contract) (Not offered) $0.00
Broker Assisted Trade Fee $25 info N/A
Margin Rates Vanguard SoFi Invest®
Margin Rate Under $25,000 13.75% info 11.25%
Margin Rate $25,000 to $49,999.99 13.25% 11.25%
Margin Rate $50,000 to $99,999.99 12.75% 11.25%
Margin Rate $100,000 to $249,999.99 12.25% 11.25%
Margin Rate $250,000 to $499,999.99 11.75% 11.25%
Margin Rate $500,000 to $999,999.99 10.5% 11.25%
Margin Rate Above $1,000,000 Varies info 11.25%
Account Fees Vanguard SoFi Invest®
IRA Annual Fee $25.00 info $0.00
IRA Closure Fee $0.00 $20.00
Account Transfer Out (Partial) info $0.00 $100.00
Account Transfer Out (Full) info $100.00 info $100.00
Options Exercise Fee $0.00 $5.00
Options Assignment Fee $0.00 $5.00
Investment Options Vanguard SoFi Invest®
Stock Trading info Yes Yes
Margin Trading Yes Yes
Fractional Shares info No info Yes
OTC Stocks info Yes Yes
Options Trading info Yes Yes
Complex Options Max Legs info 4 0
Futures Trading info No No
Forex Trading info No No
Crypto Trading info No No info
Crypto Trading - Total Coins info 0 0
Mutual Funds (No Load) info N/A 0
Mutual Funds (Total) info N/A 6000
Bonds (US Treasury) info Yes No
Bonds (Corporate) info Yes No
Bonds (Municipal) info Yes No
Traditional IRAs info Yes Yes
Roth IRAs info Yes Yes
Advisor Services info Yes Yes
International Countries (Stocks) info 0 0
Order Types Vanguard SoFi Invest®
Order Type - Market info Yes Yes
Order Type - Limit info Yes Yes
Order Type - After Hours info Yes Yes
Order Type - Stop info Yes No
Order Type - Trailing Stop info No No
Order Type - OCO info No No
Order Type - OTO info No No
Order Type - Broker Assisted info Yes No
Beginners Vanguard SoFi Invest®
Education (Stocks) info Yes Yes
Education (ETFs) info No Yes
Education (Options) info No Yes
Education (Mutual Funds) info No Yes
Education (Bonds) info No Yes
Education (Retirement) info Yes Yes
Retirement Calculator info Yes No
Investor Dictionary info No Yes
Paper Trading info No No
Videos info Yes No
Webinars info No Yes
Webinars (Archived) info No Yes
Progress Tracking info No No
Interactive Learning - Quizzes info No No
Stock Trading Apps Vanguard SoFi Invest®
iPhone App info Yes Yes
Android App info Yes Yes
Apple Watch App info No No
Trading - Stocks info Yes Yes
Trading - After-Hours info No Yes
Trading - Simple Options info No No
Trading - Complex Options info No No
Order Ticket RT Quotes info Yes Yes
Order Ticket SRT Quotes info No No
Stock App Features Vanguard SoFi Invest®
Market Movers (Top Gainers) info No Yes
Stream Live TV info No No
Videos on Demand info No No
Stock Alerts info No No
Option Chains Viewable info No No
Watch List (Real-time) info No Yes
Watch List (Streaming) info No No
Watch Lists - Create & Manage info No No
Watch Lists - Column Customization info No No
Stock App Charting Vanguard SoFi Invest®
Charting - After-Hours info No No
Charting - Can Turn Horizontally info No No
Charting - Multiple Time Frames info Yes Yes
Charting - Technical Studies info 0 0
Charting - Study Customizations info No No
Charting - Stock Comparisons info No No
Trading Platforms Vanguard SoFi Invest®
Active Trading Platform info N/A N/A
Desktop Trading Platform info No No
Desktop Platform (Mac) info No No
Web Trading Platform info Yes Yes
Paper Trading info No No
Trade Journal info No No
Watch Lists - Total Fields info 9 3
Stock Chart Features Vanguard SoFi Invest®
Charting - Adjust Trades on Chart info No No
Charting - Indicators / Studies info 9 0
Charting - Drawing Tools info 0 0
Charting - Notes info No No
Charting - Index Overlays info Yes No
Charting - Historical Trades info No No
Charting - Corporate Events info Yes No
Charting - Custom Date Range info No No
Charting - Custom Time Bars info No No
Charting - Automated Analysis info No No
Charting - Save Profiles info No No
Trade Ideas - Technical Analysis info No No
Charting - Study Customizations info 1 0
Charting - Custom Studies info No No
Day Trading Vanguard SoFi Invest®
Streaming Time & Sales info No No
Streaming TV info No No
Direct Market Routing - Stocks info No No
Ladder Trading info No No
Trade Hotkeys info No No
Level 2 Quotes - Stocks info No No
Trade Ideas - Backtesting info No No
Trade Ideas - Backtesting Adv info No No
Short Locator info No No
Order Liquidity Rebates info No No
Research Overview Vanguard SoFi Invest®
Research - Stocks info Yes No
Research - ETFs info Yes No
Research - Mutual Funds info Yes No
Research - Pink Sheets / OTCBB info Yes No
Research - Bonds info Yes No
Screener - Stocks info Yes No
Screener - ETFs info Yes No
Screener - Mutual Funds info Yes No
Screener - Bonds info Yes No
Misc - Portfolio Allocation info Yes Yes
Stock Research Vanguard SoFi Invest®
Stock Research - PDF Reports info 2 0
Stock Research - Earnings info Yes No
Stock Research - Insiders info No No
Stock Research - Social info No No
Stock Research - News info Yes Yes
Stock Research - ESG info No No
Stock Research - SEC Filings info No No
ETF Research Vanguard SoFi Invest®
ETFs - Strategy Overview info No Yes
ETF Fund Facts - Inception Date info No No
ETF Fund Facts - Expense Ratio info No Yes
ETF Fund Facts - Net Assets info No No
ETF Fund Facts - Total Holdings info No No
ETFs - Top 10 Holdings info No Yes
ETFs - Sector Exposure info No No
ETFs - Risk Analysis info No No
ETFs - Ratings info No No
ETFs - Morningstar StyleMap info No No
ETFs - PDF Reports info No No
Mutual Fund Research Vanguard SoFi Invest®
Mutual Funds - Strategy Overview info Yes No
Mutual Funds - Performance Chart info Yes No
Mutual Funds - Performance Analysis info Yes No
Mutual Funds - Prospectus info Yes No
Mutual Funds - 3rd Party Ratings info No No
Mutual Funds - Fees Breakdown info Yes No
Mutual Funds - Top 10 Holdings info Yes No
Mutual Funds - Asset Allocation info No No
Mutual Funds - Sector Allocation info Yes No
Mutual Funds - Country Allocation info No No
Mutual Funds - StyleMap info Yes No
Options Trading Vanguard SoFi Invest®
Option Chains - Basic View info Yes Yes
Option Chains - Strategy View info No No
Option Chains - Streaming info No No
Option Chains - Total Columns info 9 0
Option Chains - Greeks info 0 0
Option Chains - Quick Analysis info No No
Option Analysis - P&L Charts info No No
Option Probability Analysis info No No
Option Probability Analysis Adv info No No
Option Positions - Greeks info No No
Option Positions - Greeks Streaming info No No
Option Positions - Adv Analysis info No No
Option Positions - Rolling info No No
Option Positions - Grouping info No No
Banking Vanguard SoFi Invest®
Bank (Member FDIC) info No Yes
Checking Accounts info No Yes
Savings Accounts info No Yes
Credit Cards info No Yes
Debit Cards info No Yes
Mortgage Loans info No Yes
Customer Service Vanguard SoFi Invest®
Phone Support (Prospect Customers) info Yes Yes
Phone Support (Current Customers) info Yes Yes
Email Support info Yes No
Live Chat (Prospect Customers) info No Yes
Live Chat (Current Customers) info No Yes
24/7 Support info No No
Overall Vanguard SoFi Invest®
Overall 4/5 Stars 3.5/5 Stars
Commissions & Fees 4.5/5 Stars 4.5/5 Stars
Investment Options 4.5/5 Stars 3/5 Stars
Platforms & Tools 2.5/5 Stars 2.5/5 Stars
Mobile Trading Apps 3/5 Stars 3/5 Stars
Research 3.5/5 Stars 2/5 Stars
Education 3.5/5 Stars 4.5/5 Stars
Ease Of Use 5/5 Stars 4.5/5 Stars
Winner check_circle
Review Vanguard Review SoFi Invest® Review
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