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E*TRADE vs SoFi Invest 2024

StockBrokers.com

Written by StockBrokers.com

October 30, 2024

In this head to head comparison of E*TRADE vs SoFi Invest, we will compare the trading platforms, mobile apps, investment options, costs, market research, and more. Let's dive in.

E*TRADE
5/5 Stars Overall
  • Minimum Deposit: $0.00
  • Stock Trades: $0.00
  • Options (Per Contract): $0.65
SoFi Invest
3.5/5 Stars Overall
  • Minimum Deposit: $5.00
  • Stock Trades: $0.00
  • Options (Per Contract): $0.00

Investment options

When comparing E*TRADE and SoFi Invest, E*TRADE clearly shines with a wider array of investment options, earning a 4.5-star rating and ranking #4 out of 18 brokers by StockBrokers.com. In contrast, SoFi Invest receives a modest 3-star rating and is ranked #16. This differentiation is primarily influenced by E*TRADE's offering in futures trading, numerous traditional investment tools, and overall versatility, positioning it as a strong contender for those seeking a broader spectrum of investment accounts. SoFi Invest, while competitive in certain modern investment features like fractional shares trading, does not extend its reach to futures trading, contributing to its lower rating and ranking.

Both E*TRADE and SoFi Invest provide stock trading, margin trading, and access to OTC stocks, indicating a strong foundation for trading equities and related financial instruments. They both offer mutual funds and options trading, allowing investors to diversify portfolios with various investment vehicles. Notably, neither firm currently supports forex or crypto trading, which provides a clear limitation for traders interested in currency markets. However, E*TRADE distinguishes itself by offering futures trading, a feature absent in the SoFi Invest lineup.

In terms of retirement planning, both platforms extend support for Traditional and Roth IRA accounts, and they each offer advisor services, enhancing the personal finance experience for users. When considering fractional shares trading, SoFi Invest holds an advantage over E*TRADE, catering to investors looking to enter the market with more modest financial requirements. While both platforms show strengths and weaknesses, the choice between E*TRADE and SoFi Invest ultimately depends on individual investment priorities and preferred features, with E*TRADE better suited for those seeking comprehensive options and SoFi Invest appealing to those favoring accessible, modern trading amenities.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
Stock Trading info Yes Yes
Margin Trading Yes Yes
Fractional Shares info No Yes
OTC Stocks info Yes Yes
Mutual Funds info Yes Yes
Options Trading info Yes Yes
Futures Trading info Yes No
Crypto Trading info No No info
Crypto Trading - Total Coins info 0 0
Investment Options 4.5/5 Stars 3/5 Stars

Dive deeper: Best Options Trading Platforms & Brokers, 5 Best Futures Trading Platforms of 2024

Trading platforms and tools

When comparing trading platforms and tools, E*TRADE stands out notably in the market, earning a solid 4.5-star rating and ranking #4 out of 18 brokers by StockBrokers.com, in contrast to SoFi Invest, which scores only 2.5 stars and ranks #15. Although both platforms lack downloadable trading software for Windows and Mac, they offer browser-based platforms. However, E*TRADE's expansive array of features and customization options positions it as a comprehensive trading solution, whereas SoFi Invest provides a more basic suite of tools, catering to less demanding trading needs.

E*TRADE's platform is robust, offering features like paper trading, the ability to adjust open orders directly on stock charts, and an impressive arsenal of 121 technical indicators and 37 drawing tools for enhanced charting capabilities. These features allow traders to undertake detailed analysis and customize their trading environment extensively. E*TRADE also supports additional functionalities such as adding notes to charts, integrating index overlays, showing historical trades, and displaying corporate events like earnings, splits, and dividends on charts, providing users with a holistic view of their investments.

In contrast, SoFi Invest's platform is streamlined with significantly fewer features—lacking technical indicators, drawing tools, and many customization options that are vital for active traders seeking in-depth market analysis. SoFi Invest offers limited watch list fields and does not support paper trading or customization on stock charts, which may be limiting for users who require advanced trading tools. While SoFi Invest might appeal to beginners or those looking to engage in simple trading activities, its lower feature set indicates a focus on straightforward investment functionality rather than comprehensive market analytics.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
Web Trading Platform info Yes Yes
Desktop Trading Platform info No No
Desktop Platform (Mac) info No No
Paper Trading info Yes No
Watch Lists - Total Fields info 43 3
Charting - Indicators / Studies info 121 0
Charting - Drawing Tools info 37 0
Platforms & Tools 4.5/5 Stars 2.5/5 Stars

Dive deeper: Best Stock Brokers for 2024, Best Paper Trading Platforms of 2024

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Beginners and education

When it comes to beginner and investor education, both E*TRADE and SoFi Invest provide robust resources to help new investors build their financial acumen. E*TRADE excels with comprehensive education offerings covering stocks, ETFs, options, mutual funds, and bonds. Additionally, E*TRADE provides paper trading capabilities, educational videos, and webinars, earning it a perfect 5-star rating for educational support. E*TRADE ranks impressively in the industry, placed 3rd out of 18 brokers as per StockBrokers.com.

SoFi Invest also provides extensive educational resources covering stocks, ETFs, options, mutual funds, and bonds. Although it lacks paper trading and educational videos, SoFi offers webinars to facilitate learning. SoFi Invest is rated 4.5 stars for education and ranked 7th by StockBrokers.com, underscoring its commitment to investor education. Both platforms, however, don't offer educational quizzes or the ability to track learning progress, which could be an area for future improvement.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
Education (Stocks) info Yes Yes
Education (ETFs) info Yes Yes
Education (Options) info Yes Yes
Education (Mutual Funds) info Yes Yes
Education (Bonds) info Yes Yes
Paper Trading info Yes No
Videos info Yes No
Webinars info Yes Yes
Education 5/5 Stars 4.5/5 Stars

Dive deeper: Best Stock Trading Platforms for Beginners of 2024

Stock trading apps

When evaluating E*TRADE and SoFi Invest for their stock trading app capabilities, E*TRADE clearly stands out as the superior choice for active traders and investors seeking robust features and flexibility. E*TRADE is rated 5 stars and ranks second among 18 brokers evaluated by StockBrokers.com, while SoFi Invest trails with a 3-star rating, ranking 16th. E*TRADE's comprehensive offerings, including mobile after-hours stock trading, options trading, and streaming quotes, give it a significant edge over SoFi Invest. Furthermore, the ability to configure custom watch lists and the advanced charting options with 107 technical studies solidify E*TRADE's lead.

Both E*TRADE and SoFi Invest offer iPhone and Android apps, ensuring accessibility for users regardless of their preferred device. However, E*TRADE goes the extra mile by also providing an Apple Watch app and capabilities like streaming live TV and stock alerts, which are absent in SoFi Invest's app. E*TRADE's customization features are more advanced; it allows users to create and customize watch lists, view charts in landscape mode, and examine after-hours data—all features that SoFi Invest lacks. This level of functionality is crucial for traders who depend on the flexibility and detailed insights to make informed decisions.

When it comes to charting capabilities, the contrast between the two platforms is stark. E*TRADE offers the ability to display stock comparisons on charts and view multiple time frames, backed by a suite of 107 technical studies, making it suitable for detailed analysis. In comparison, SoFi Invest's charting tools are more basic, with no technical studies offered, limiting the depth of analysis possible. For investors focused on maximizing their trading strategies and taking advantage of advanced tools, E*TRADE’s app is a superior choice over SoFi Invest.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
iPhone App info Yes Yes
Android App info Yes Yes
Apple Watch App info Yes No
Stock Alerts info Yes No
Charting - After-Hours info Yes No
Charting - Technical Studies info 107 0
Mobile Trading Apps 5/5 Stars 3/5 Stars

Dive deeper: Best Stock Trading Apps of 2024

Fees

When choosing between E*TRADE and SoFi Invest, your decision may hinge on the specific fees and charges associated with each platform. Both brokers offer $0 commissions on regular stock trades, making them attractive options for cost-conscious investors. However, notable differences arise with options contracts, margin rates, and account transfers. E*TRADE charges $0.65 per options contract, while SoFi Invest offers these trades at no cost. For those utilizing margin accounts, SoFi Invest offers lower rates across various balance tiers, particularly benefiting those with balances under $25,000 at an 11.25% rate compared to E*TRADE's 14.2%.

SoFi Invest requires a minimum deposit of $5.00, whereas E*TRADE requires no minimum deposit. Both platforms do not charge an annual fee for IRAs, but closing an IRA with SoFi Invest incurs a $20 fee compared to E*TRADE's $0. Furthermore, when transferring funds through Account Transfers (ACAT), E*TRADE offers free partial transfers, though full transfers cost $75. In contrast, SoFi Invest charges $100 for both partial and full transfers. Investors who may anticipate exercising or assigning options should note that E*TRADE doesn't charge fees for these services, whereas SoFi Invest charges $5.00 per occurrence.

Ultimately, E*TRADE may appeal more to investors who prioritize flexibility in their account management, given its lack of fees in several categories. On the other hand, SoFi Invest's fee structure favors traders who engage in options trading and utilize margin accounts, especially at lower margin balance tiers. Understanding these differences will better inform your choice between these two leading online brokers based on your investment strategy and financial activities.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
Minimum Deposit $0.00 $5.00
Stock Trades $0.00 $0.00
Options (Per Contract) $0.65 $0.00
Options Exercise Fee $0.00 $5.00
Options Assignment Fee $0.00 $5.00
IRA Annual Fee $0.00 $0.00
IRA Closure Fee $0.00 $20.00
Commissions & Fees 4.5/5 Stars 4.5/5 Stars

Dive deeper: Best Brokers for Free Stock Trading of 2024

Day Trading

When it comes to day trading capabilities, E*TRADE holds a significant advantage over SoFi Invest, offering a wide range of features tailored for active traders. E*TRADE provides streaming time and sales data, as well as streaming live TV, crucial tools for real-time market analysis and informed decision-making. It also supports direct market routing for stocks, allowing traders to execute orders with precision and control. Furthermore, E*TRADE includes trading hotkeys for efficient keyboard trade entry and level 2 quotes, providing in-depth market depth information and faster trading execution.

In contrast, SoFi Invest lacks several key features that are essential for day traders. It does not offer streaming time and sales data, streaming live TV, direct market routing for stocks, trading hotkeys, or level 2 quotes. Both platforms do not support ladder trading, basic or advanced strategy backtesting, short locator tools, or order liquidity rebates. However, the comprehensive suite of trading tools available with E*TRADE positions it as a more robust platform for day traders compared to SoFi Invest.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
Streaming Time & Sales info Yes No
Streaming TV info Yes No
Direct Market Routing - Stocks info Yes No
Level 2 Quotes - Stocks info Yes info No
Trade Ideas - Backtesting info No No
Trade Ideas - Backtesting Adv info No No
Short Locator info No No

Dive deeper: Best Day Trading Platforms of 2024

Market Research

When it comes to evaluating the market research capabilities of E*TRADE and SoFi Invest, E*TRADE emerges as the clear leader. With a five-star rating for market research, compared to SoFi Invest’s two stars, E*TRADE ranks third out of 18 brokers on StockBrokers.com, whereas SoFi Invest sits at the bottom of the list, ranked eighteenth. This disparity highlights E*TRADE's robust market research tools and extensive resources in contrast to the more limited offerings of SoFi Invest.

E*TRADE excels in providing comprehensive research opportunities for its users, offering detailed stock, ETF, mutual fund, and bond research, along with pink sheets, OTCBB research, and stock analysis using social media sentiment data. The platform stands out with advanced features such as downloadable PDF reports for various assets, stock screeners, and tools for exploring trade ideas, all of which are not available on SoFi Invest. Furthermore, E*TRADE empowers users to explore their portfolio allocation by asset class, a feature shared by both brokers, yet significantly enhanced by E*TRADE's superior research depth.

SoFi Invest, on the other hand, provides limited market research capabilities. Lacking downloadable PDF reports and screeners for any asset class, SoFi Invest users do not have access to the same level of depth and breadth in research resources as E*TRADE users. The absence of stock, ETF, mutual fund, bond research, and social media sentiment data further limits investors’ ability to make informed decisions. While SoFi Invest does offer a view of portfolio allocation by asset class, the lack of other research tools positions it as a less suitable choice for investors seeking to leverage extensive market research insights in their investment strategies.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
Research - Stocks info Yes No
Screener - Stocks info Yes No
Research - ETFs info Yes No
Screener - ETFs info Yes No
Research - Mutual Funds info Yes No
Screener - Mutual Funds info Yes No
Research - Bonds info Yes No
Screener - Bonds info Yes No
Research 5/5 Stars 2/5 Stars

Banking

Both E*TRADE and SoFi Invest present robust banking capabilities, offering a wide range of financial products to their users. Customers can access checking and savings accounts, benefit from debit and credit cards, and explore mortgage loan options through both platforms. While E*TRADE distinguishes itself with the availability of Certificates of Deposit (CDs), SoFi Invest does not offer this particular product, potentially making E*TRADE a more appealing choice for those interested in CD investments. This comprehensive versatility makes these online brokers competitive choices for individuals looking to manage their finances seamlessly.

Feature E*TRADE logoE*TRADE
SoFi Invest logoSoFi Invest
Checking Accounts info Yes Yes
Savings Accounts info Yes Yes
Debit Cards info Yes Yes
Credit Cards info Yes Yes
Mortgage Loans info Yes Yes
CDs info Yes No

Dive deeper: Best Bank Brokerages of 2024

Winner

After opening live accounts and testing 18 of the best online brokers, our research and live account testing finds that E*TRADE is better than SoFi Invest. E*TRADE finished with an overall score of 96.6%, while SoFi Invest finished with a score of 73.7%.

E*TRADE is a top-performing broker whose highlights include $0 trades, two excellent mobile apps and the Power E*TRADE platform. Crypto, however, is not available.

FAQs

Can you trade cryptocurrency with E*TRADE or SoFi Invest?

When comparing online brokers E*TRADE and SoFi Invest, neither platform offers crypto trading, with both offering 0 coins for cryptocurrency transactions.

Dive deeper: Best Crypto Trading Platforms of 2024

Does E*TRADE or SoFi Invest offer IRAs?

Both E*TRADE and SoFi Invest offer traditional and Roth IRA accounts with no annual fees, but while E*TRADE does not charge any closure fee, SoFi Invest imposes a $20 fee when closing IRA accounts.

Dive deeper: Best IRA Accounts of 2024

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Compare

0 of 5
Overall Rating E*TRADE SoFi Invest
Overall 5/5 Stars 3.5/5 Stars
Commissions & Fees 4.5/5 Stars 4.5/5 Stars
Investment Options 4.5/5 Stars 3/5 Stars
Platforms & Tools 4.5/5 Stars 2.5/5 Stars
Mobile Trading Apps 5/5 Stars 3/5 Stars
Research 5/5 Stars 2/5 Stars
Customer Service 4.0/5 Stars 4/5 Stars
Education 5/5 Stars 4.5/5 Stars
Ease Of Use 5/5 Stars 4.5/5 Stars
Winner check_circle
Review E*TRADE Review SoFi Invest Review
Broker Screenshots E*TRADE SoFi Invest
Trading Platform & Tools Gallery (click to expand)
Research Gallery (click to expand)
Mobile Trading Apps Gallery (click to expand)
Education Gallery (click to expand)
Trading Fees E*TRADE SoFi Invest
Minimum Deposit $0.00 $5.00
Stock Trades $0.00 $0.00
Penny Stock Fees (OTC) info $6.95 info N/A
Mutual Fund Trade Fee $0.00 $0
Options (Per Contract) $0.65 $0.00
Futures (Per Contract) $1.50 $0.00
Broker Assisted Trade Fee $25 N/A
Margin Rates E*TRADE SoFi Invest
Margin Rate Under $25,000 14.2% info 11.25%
Margin Rate $25,000 to $49,999.99 13.7% 11.25%
Margin Rate $50,000 to $99,999.99 13.2% 11.25%
Margin Rate $100,000 to $249,999.99 12.7% 11.25%
Margin Rate $250,000 to $499,999.99 12.2% 11.25%
Margin Rate $500,000 to $999,999.99 Varies info 11.25%
Margin Rate Above $1,000,000 Varies info 11.25%
Account Fees E*TRADE SoFi Invest
IRA Annual Fee $0.00 $0.00
IRA Closure Fee $0.00 $20.00
Account Transfer Out (Partial) info $0.00 $100.00
Account Transfer Out (Full) info $75.00 $100.00
Options Exercise Fee $0.00 $5.00
Options Assignment Fee $0.00 $5.00
Investment Options E*TRADE SoFi Invest
Stock Trading info Yes Yes
Margin Trading Yes Yes
Fractional Shares info No Yes
OTC Stocks info Yes Yes
Options Trading info Yes Yes
Complex Options Max Legs info 4 0
Futures Trading info Yes No
Forex Trading info No No
Crypto Trading info No No info
Crypto Trading - Total Coins info 0 0
Mutual Funds (No Load) info 6486 0
Mutual Funds (Total) info 7242 6000
Bonds (US Treasury) info Yes No
Bonds (Corporate) info Yes No
Bonds (Municipal) info Yes No
Traditional IRAs info Yes Yes
Roth IRAs info Yes Yes
Advisor Services info Yes Yes
International Countries (Stocks) info 0 0
Order Types E*TRADE SoFi Invest
Order Type - Market info Yes Yes
Order Type - Limit info Yes Yes
Order Type - After Hours info Yes Yes
Order Type - Stop info Yes No
Order Type - Trailing Stop info Yes No
Order Type - OCO info Yes No
Order Type - OTO info Yes No
Order Type - Broker Assisted info Yes No
Beginners E*TRADE SoFi Invest
Education (Stocks) info Yes Yes
Education (ETFs) info Yes Yes
Education (Options) info Yes Yes
Education (Mutual Funds) info Yes Yes
Education (Bonds) info Yes Yes
Education (Retirement) info Yes Yes
Retirement Calculator info Yes No
Investor Dictionary info Yes Yes
Paper Trading info Yes No
Videos info Yes No
Webinars info Yes Yes
Webinars (Archived) info Yes Yes
Progress Tracking info No No
Interactive Learning - Quizzes info No No
Stock Trading Apps E*TRADE SoFi Invest
iPhone App info Yes Yes
Android App info Yes Yes
Apple Watch App info Yes No
Trading - Stocks info Yes Yes
Trading - After-Hours info Yes Yes
Trading - Simple Options info Yes No
Trading - Complex Options info Yes No
Order Ticket RT Quotes info Yes Yes
Order Ticket SRT Quotes info Yes No
Stock App Features E*TRADE SoFi Invest
Market Movers (Top Gainers) info Yes Yes
Stream Live TV info Yes No
Videos on Demand info No No
Stock Alerts info Yes No
Option Chains Viewable info Yes No
Watch List (Real-time) info Yes Yes
Watch List (Streaming) info Yes No
Watch Lists - Create & Manage info Yes No
Watch Lists - Column Customization info Yes No
Stock App Charting E*TRADE SoFi Invest
Charting - After-Hours info Yes No
Charting - Can Turn Horizontally info Yes No
Charting - Multiple Time Frames info Yes Yes
Charting - Technical Studies info 107 0
Charting - Study Customizations info Yes No
Charting - Stock Comparisons info Yes No
Trading Platforms E*TRADE SoFi Invest
Active Trading Platform info Power E*TRADE N/A
Desktop Trading Platform info No No
Desktop Platform (Mac) info No No
Web Trading Platform info Yes Yes
Paper Trading info Yes No
Trade Journal info No No
Watch Lists - Total Fields info 43 3
Stock Chart Features E*TRADE SoFi Invest
Charting - Adjust Trades on Chart info Yes No
Charting - Indicators / Studies info 121 0
Charting - Drawing Tools info 37 0
Charting - Notes info Yes No
Charting - Index Overlays info Yes No
Charting - Historical Trades info Yes No
Charting - Corporate Events info Yes No
Charting - Custom Date Range info Yes No
Charting - Custom Time Bars info No No
Charting - Automated Analysis info Yes No
Charting - Save Profiles info Yes No
Trade Ideas - Technical Analysis info Yes No
Charting - Study Customizations info 8 0
Charting - Custom Studies info No No
Day Trading E*TRADE SoFi Invest
Streaming Time & Sales info Yes No
Streaming TV info Yes No
Direct Market Routing - Stocks info Yes No
Ladder Trading info No No
Trade Hotkeys info Yes No
Level 2 Quotes - Stocks info Yes info No
Trade Ideas - Backtesting info No No
Trade Ideas - Backtesting Adv info No No
Short Locator info No No
Order Liquidity Rebates info No No
Research Overview E*TRADE SoFi Invest
Research - Stocks info Yes No
Research - ETFs info Yes No
Research - Mutual Funds info Yes No
Research - Pink Sheets / OTCBB info Yes No
Research - Bonds info Yes No
Screener - Stocks info Yes No
Screener - ETFs info Yes No
Screener - Mutual Funds info Yes No
Screener - Bonds info Yes No
Misc - Portfolio Allocation info Yes Yes
Stock Research E*TRADE SoFi Invest
Stock Research - PDF Reports info 8 0
Stock Research - Earnings info Yes No
Stock Research - Insiders info Yes No
Stock Research - Social info Yes No
Stock Research - News info Yes Yes
Stock Research - ESG info No No
Stock Research - SEC Filings info Yes No
ETF Research E*TRADE SoFi Invest
ETFs - Strategy Overview info Yes Yes
ETF Fund Facts - Inception Date info Yes No
ETF Fund Facts - Expense Ratio info Yes Yes
ETF Fund Facts - Net Assets info Yes No
ETF Fund Facts - Total Holdings info Yes No
ETFs - Top 10 Holdings info Yes Yes
ETFs - Sector Exposure info Yes No
ETFs - Risk Analysis info Yes No
ETFs - Ratings info Yes No
ETFs - Morningstar StyleMap info Yes No
ETFs - PDF Reports info Yes No
Mutual Fund Research E*TRADE SoFi Invest
Mutual Funds - Strategy Overview info Yes No
Mutual Funds - Performance Chart info Yes No
Mutual Funds - Performance Analysis info Yes No
Mutual Funds - Prospectus info Yes No
Mutual Funds - 3rd Party Ratings info Yes No
Mutual Funds - Fees Breakdown info Yes No
Mutual Funds - Top 10 Holdings info Yes No
Mutual Funds - Asset Allocation info Yes No
Mutual Funds - Sector Allocation info Yes No
Mutual Funds - Country Allocation info Yes No
Mutual Funds - StyleMap info Yes No
Options Trading E*TRADE SoFi Invest
Option Chains - Basic View info Yes Yes
Option Chains - Strategy View info Yes No
Option Chains - Streaming info Yes No
Option Chains - Total Columns info 32 0
Option Chains - Greeks info 5 0
Option Chains - Quick Analysis info Yes No
Option Analysis - P&L Charts info Yes No
Option Probability Analysis info Yes No
Option Probability Analysis Adv info Yes No
Option Positions - Greeks info Yes No
Option Positions - Greeks Streaming info Yes No
Option Positions - Adv Analysis info Yes No
Option Positions - Rolling info Yes No
Option Positions - Grouping info Yes No
Banking E*TRADE SoFi Invest
Bank (Member FDIC) info Yes Yes
Checking Accounts info Yes Yes
Savings Accounts info Yes Yes
Credit Cards info Yes Yes
Debit Cards info Yes Yes
Mortgage Loans info Yes Yes
Customer Service E*TRADE SoFi Invest
Phone Support (Prospect Customers) info Yes Yes
Phone Support (Current Customers) info Yes Yes
Email Support info Yes No
Live Chat (Prospect Customers) info No Yes
Live Chat (Current Customers) info Yes Yes
24/7 Support info Yes No
Overall E*TRADE SoFi Invest
Overall 5/5 Stars 3.5/5 Stars
Commissions & Fees 4.5/5 Stars 4.5/5 Stars
Investment Options 4.5/5 Stars 3/5 Stars
Platforms & Tools 4.5/5 Stars 2.5/5 Stars
Mobile Trading Apps 5/5 Stars 3/5 Stars
Research 5/5 Stars 2/5 Stars
Education 5/5 Stars 4.5/5 Stars
Ease Of Use 5/5 Stars 4.5/5 Stars
Winner check_circle
Review E*TRADE Review SoFi Invest Review
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