Written by StockBrokers.com
In this head to head comparison of Ally Invest vs SoFi Invest®, we will compare the trading platforms, mobile apps, range of investments, costs, market research, and more. Let's dive in.
When comparing Ally Invest and SoFi Invest®, it's worth noting Ally Invest's broader range of investment options, boasting a rating of 4.5 out of 5 stars. Ally Invest offers stock trading, margin trading, OTC stocks, mutual funds, options trading, and various retirement accounts, such as traditional and Roth IRAs, alongside advisor services. SoFi Invest® also provides stock trading, margin trading, fractional shares trading, OTC stocks, mutual funds, options trading, and similar retirement accounts, making it a competitive choice for those seeking flexibility with fractional shares. However, Ally Invest ranks higher at #8 for its Range of Investments according to StockBrokers.com compared to SoFi Invest®'s #14 ranking.
Both Ally Invest and SoFi Invest® allow clients to trade stocks and options, providing similar platforms for traditional and Roth IRAs and offering advisor services. Notably, Ally Invest does not feature fractional shares trading—a service SoFi Invest® does provide. Neither platform supports cryptocurrency, forex, or futures trading at this time, sharing a neutral stance in the competitive crypto market.
Despite their differences, each broker presents a solid array of choices tailored to investors' various needs. While Ally Invest shines with a slightly broader range of services, SoFi Invest® is appealing for those interested in fractional shares. Both platforms equip investors with essential tools for managing their portfolios, though individual preferences will ultimately guide the best choice between the two.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| Stock Trading | Yes | Yes |
| Margin Trading | Yes | Yes |
| Fractional Shares | No | Yes |
| OTC Stocks | Yes | Yes |
| Mutual Funds | Yes | Yes |
| Options Trading | Yes | Yes |
| Futures Trading | No | No |
| Crypto Trading | No | No |
| Crypto Trading - Total Coins | 0 | 0 |
| Range of Investments |
|
|
Dive deeper: Best Options Trading Platforms for 2025, Best Futures Trading Platforms for 2025
When considering a trading platform, distinguishing between Ally Invest and SoFi Invest® can be insightful. Both offer browser-based trading platforms without desktop downloadable software for Windows or Mac. However, Ally Invest shines with more robust tools, featuring 120 technical indicators, 36 drawing tools, and the ability to add notes and automated technical analysis to charts. SoFi Invest®, on the other hand, lacks these advanced options, providing no technical indicators or drawing tools.
For those who value comprehensive watch lists, Ally Invest presents a greater advantage by offering ten columns for tracking, compared to SoFi Invest's® more limited three-column arrangement. Ally Invest allows users to add index overlays and save multiple chart profiles, improving the depth and personalization of their charting experience. Though neither platform supports paper trading or adjusting open orders directly on stock charts, Ally Invest's broader range of chart customization options significantly caters to more seasoned traders and investors.
Awards and rankings further accentuate these differences. StockBrokers.com ranks Ally Invest at #10 out of 16 brokers for trading platforms and tools, awarding it a solid three-star rating. In contrast, SoFi Invest® comes in last, rated at #16 with just 1.5 stars. This difference reflects the broader set of trading tools and options offered by Ally Invest, making it a preferable choice for those who are keen on detailed charting and comprehensive trading functionalities.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| Web Trading Platform | Yes | Yes |
| Desktop Trading Platform | No | No |
| Desktop Platform (Mac) | No | No |
| Paper Trading | No | No |
| Watch Lists - Total Fields | 10 | 3 |
| Charting - Indicators / Studies | 120 | 0 |
| Charting - Drawing Tools | 36 | 0 |
| Platforms & Tools |
|
|
Dive deeper: 7 Best Brokerage Accounts for 2025, Best Paper Trading Platforms for 2025
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Both Ally Invest and SoFi Invest® provide comprehensive educational resources that cater to beginners in the investing world. Each offers information on stocks, ETFs, options, mutual funds, and bonds, equipping users with foundational knowledge for making informed investment decisions. However, where they differ lies in the availability of interactive learning tools. SoFi Invest® stands out by offering webinars, which can be a valuable asset for those who prefer live instruction and interaction, though neither platform provides paper trading, educational videos, or quizzes to track learning progress.
When evaluating user satisfaction, SoFi Invest® receives a slightly higher rating of 4.5 stars for its educational offerings, compared to Ally Invest's 4 stars. This slight edge is also reflected in their respective rankings by StockBrokers.com, with SoFi Invest® placed at #6, while Ally Invest takes the #8 spot among 16 brokers. These rankings indicate that SoFi may provide a slightly more engaging educational experience for new investors, though both platforms are considered strong choices for learning the investment basics.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| Education (Stocks) | Yes | Yes |
| Education (ETFs) | Yes | Yes |
| Education (Options) | Yes | Yes |
| Education (Mutual Funds) | Yes | Yes |
| Education (Bonds) | Yes | Yes |
| Paper Trading | No | No |
| Videos | No | No |
| Webinars | No | Yes |
| Education |
|
|
Dive deeper: Best Stock Trading Platforms for Beginners of 2025
When comparing online broker apps, Ally Invest and SoFi Invest® both provide a standard offering for trading stocks through their mobile platforms. Ally Invest tends to pull ahead with specific advantages, such as the availability of mobile options trading and custom watch list creation, which contributes to its slightly higher user rating of 4 stars in contrast to SoFi Invest®'s 3.5 stars. Despite some similarities in features, such as iPhone and Android app availability and viewing multiple time frames for charting, Ally Invest's additional services give it a competitive edge, reflected in its higher ranking and overall appeal for mobile stock traders.
Both Ally Invest and SoFi Invest® provide accessible mobile platforms available on both iOS and Android devices, catering to a broad user base. However, neither platform extends their app offerings to the Apple Watch, and both are limited in advanced functionalities like streaming quotes, live TV, and video on demand. Notably, Ally Invest offers mobile after-hours stock trading, a feature that remains unspecified for SoFi Invest®. While both apps enable viewing multiple time frames for charting, neither supports technical studies or stock comparisons on their charts, presenting similar gaps for users seeking in-depth analytical tools.
While neither broker offers the ability to customize watch list columns nor provide stock alerts, Ally Invest's allowance for creating custom watch lists stands out as a beneficial feature for traders who prefer tailored monitoring of their stock interests. The absence of after-hours charting and the ability to view charts in landscape mode on both platforms reveals an area for potential growth, as traders increasingly seek versatile and informative trading environments. In conclusion, Ally Invest's offerings, though not without limitations, place it slightly ahead of SoFi Invest® in terms of mobile app functionality and user satisfaction.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| iPhone App | Yes | Yes |
| Android App | Yes | Yes |
| Apple Watch App | No | No |
| Stock Alerts | No | No |
| Charting - After-Hours | No | No |
| Charting - Technical Studies | 0 | 0 |
| Mobile Trading Apps |
|
|
Dive deeper: Best Stock Trading Apps for 2025
When comparing the account fees and other charges of Ally Invest and SoFi Invest®, there are some notable differences that potential investors should consider. Ally Invest requires no minimum deposit to open an account, while SoFi Invest® requires a modest $5. Both platforms offer commission-free trading for regular stocks, but when it comes to options contracts, Ally Invest charges $0.50 per contract, whereas SoFi Invest® offers this service for free. In terms of margin rates, SoFi Invest® remains more competitive, charging 11.25% for balances under $100,000, whereas Ally Invest’s rates range from 12% to 13% depending on the tier. For those interested in IRAs, neither broker charges an annual fee, though SoFi Invest® has a slightly lower IRA closure fee at $20, compared to Ally Invest's $25.
Ally Invest stands out with lower fees for account transfers, charging $50 for both partial and full automated customer account transfers (ACAT), which is half the fee charged by SoFi Invest® at $100 for both types of transfers. Additionally, options traders might find Ally Invest more appealing, as it charges no fees for both options exercise and assignment, in contrast with SoFi Invest®, which charges $5 for each. Such distinctions can be significant depending on the frequency and type of trading activity expected by the investor.
Ultimately, choosing between Ally Invest and SoFi Invest® requires a thoughtful analysis of one's personal investing needs and priorities. For investors prioritizing low-cost entry and minimal transfer fees, Ally Invest could be the better option, especially for those who plan to engage in frequent options trading. Conversely, for margin traders and individuals looking for zero-cost options contracts, SoFi Invest® might present a more attractive package. Understanding the fee structures of both brokers can help investors align with the platform that best meets their financial strategies and goals.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| Minimum Deposit | $0.00 | $5.00 |
| Stock Trades | $0.00 | $0.00 |
| Options (Per Contract) | $0.50 | $0.00 |
| Options Exercise Fee | $0.00 | $5.00 |
| Options Assignment Fee | $0.00 | $5.00 |
| IRA Annual Fee | $0.00 | $0.00 |
| IRA Closure Fee | $25.00 | $20.00 |
Dive deeper: Best Free Trading Platforms for 2025
When considering the day trading capabilities of Ally Invest and SoFi Invest®, both platforms reveal similar limitations. Neither Ally Invest nor SoFi Invest® supports streaming time and sales for stocks or offers streaming live TV services. For traders who rely on advanced market data, both platforms fall short by not providing direct market routing or level 2 quotes, which are crucial for understanding market depth. Additionally, features like ladder trading, trading hotkeys for keyboard trade entry, and any form of strategy backtesting—whether basic or advanced—are not available on either platform.
Furthermore, if your trading strategy involves short selling, both Ally Invest and SoFi Invest® lack a short locator tool, which would typically help you see real-time availability of shares to short. They also do not offer order liquidity rebates, a feature that can be important for frequent traders looking to save on trading costs. Overall, while both platforms offer accessible entry points into trading, they may not cater well to those who require more advanced day trading features.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| Streaming Time & Sales | No | No |
| Streaming TV | No | No |
| Direct Market Routing - Stocks | No | No |
| Level 2 Quotes - Stocks | No | No |
| Trade Ideas - Backtesting | No | No |
| Trade Ideas - Backtesting Adv | No | No |
| Short Locator | No | No |
Dive deeper: Best Day Trading Platforms for 2025
When choosing an online broker for market research capabilities, Ally Invest clearly outshines SoFi Invest®. Ally Invest not only provides comprehensive research options for stocks, ETFs, mutual funds, pink sheets, OTCBB, and bonds, but it also allows users to see portfolio allocation by asset class and offers innovative features such as stock research using social media sentiment data. While neither offers downloadable PDF research reports, Ally Invest's provision of stock, ETF, and bond screeners for trade ideas grants it a significant edge, earning it a market research rating of 3.5 stars, compared to SoFi Invest®'s 0.5 stars. These differences culminate in Ally Invest's superior ranking of #8 out of 16 brokers, while SoFi Invest® lags at #16.
Ally Invest is tailored for investors who want detailed and diverse research across multiple asset classes without the necessity of downloadable reports. Its tools empower traders with insights from social media sentiment, an innovative feature lacking in SoFi Invest®. Additionally, Ally Invest’s screeners for stocks, ETFs, and bonds make it a versatile choice for investors eager to generate actionable trade ideas. This capability ensures that users have access to a wealth of information that can influence smarter investment decisions.
In contrast, SoFi Invest® offers limited resources for research enthusiasts, providing no research options for stocks, ETFs, mutual funds, pink sheets, OTCBB, or bonds, and lacking any screeners for generating trade ideas. Though it does offer portfolio allocation visibility, it falls short in delivering the depth of market analysis available through Ally Invest. For investors prioritizing comprehensive market research capabilities, Ally Invest emerges as the more favorable choice.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| Research - Stocks | Yes | No |
| Screener - Stocks | Yes | No |
| Research - ETFs | Yes | No |
| Screener - ETFs | Yes | No |
| Research - Mutual Funds | Yes | No |
| Screener - Mutual Funds | No | No |
| Research - Bonds | Yes | No |
| Screener - Bonds | Yes | No |
| Research |
|
|
When comparing the banking capabilities of Ally Invest and SoFi Invest®, both platforms offer checking and savings accounts, providing a strong foundation for your everyday banking needs. Customers can also enjoy the convenience of debit and credit cards from both service providers. Additionally, each platform extends its banking services to include mortgage loans, which can support major life purchases. However, a key difference lies in their offering of Certificates of Deposit (CDs). Ally Invest gives users the option to invest in CDs, which can be an attractive choice for those looking to lock in fixed interest rates over time. On the other hand, SoFi Invest® does not offer CDs, which may influence your decision if this is a priority for you. Overall, both Ally Invest and SoFi Invest® deliver a comprehensive suite of banking services with a slight variation in investment options.
| Feature |
Ally Invest
|
SoFi Invest®
|
|---|---|---|
| Checking Accounts | Yes | Yes |
| Savings Accounts | Yes | Yes |
| Debit Cards | Yes | Yes |
| Credit Cards | Yes | Yes |
| Mortgage Loans | Yes | Yes |
| CDs | Yes | No |
Dive deeper: Best Bank Accounts for Trading Stocks for 2025
After opening live accounts and testing 16 of the best online brokers, our research and live account testing finds that Ally Invest is better than SoFi Invest®. Ally Invest finished with an overall score of 80.1%, while SoFi Invest® finished with a score of 64.6%.
For current Ally customers looking to invest in stocks, Ally's universal-accounts experience and easy-to-use website offer a convenient solution. Its website is far stronger than the mobile app.
Ally Invest and SoFi Invest® both do not offer crypto trading, providing zero coins for crypto enthusiasts seeking digital asset investments compared to other platforms.
Dive deeper: Best Online Brokers for Crypto Trading in 2025
Ally Invest and SoFi Invest® both offer traditional and Roth IRA accounts with no annual fees, providing cost-effective retirement savings options, though Ally Invest charges a $25 closure fee while SoFi Invest® charges a slightly lower $20 closure fee for IRA accounts.
Dive deeper: Best IRA Accounts for 2025
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| Review | Ally Invest Review | SoFi Invest® Review |
| Broker Screenshots | Ally Invest | SoFi Invest® | |
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| Trading Fees | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Minimum Deposit | $0.00 | $5.00 | |
| Stock Trades | $0.00 | $0.00 | |
| Penny Stock Fees (OTC) | $4.95 | N/A | |
| Mutual Fund Trade Fee | $0.00 | $0 | |
| Options (Per Contract) | $0.50 | $0.00 | |
| Futures (Per Contract) | (Not offered) | $0.00 | |
| Broker Assisted Trade Fee | $20 | N/A |
| Margin Rates | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Margin Rate Under $25,000 | 13% | 11.25% | |
| Margin Rate $25,000 to $49,999.99 | 12.75% | 11.25% | |
| Margin Rate $50,000 to $99,999.99 | 12% | 11.25% | |
| Margin Rate $100,000 to $249,999.99 | 10.75% | 11.25% | |
| Margin Rate $250,000 to $499,999.99 | 9.75% | 11.25% | |
| Margin Rate $500,000 to $999,999.99 | 9.25% | 11.25% | |
| Margin Rate Above $1,000,000 | 8.5% | 11.25% |
| Account Fees | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| IRA Annual Fee | $0.00 | $0.00 | |
| IRA Closure Fee | $25.00 | $20.00 | |
| Account Transfer Out (Partial) | $50.00 | $100.00 | |
| Account Transfer Out (Full) | $50.00 | $100.00 | |
| Options Exercise Fee | $0.00 | $5.00 | |
| Options Assignment Fee | $0.00 | $5.00 |
| Investment Options | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Stock Trading | Yes | Yes | |
| Margin Trading | Yes | Yes | |
| Fractional Shares | No | Yes | |
| OTC Stocks | Yes | Yes | |
| Options Trading | Yes | Yes | |
| Complex Options Max Legs | 4 | 0 | |
| Futures Trading | No | No | |
| Forex Trading | No | No | |
| Crypto Trading | No | No | |
| Crypto Trading - Total Coins | 0 | 0 | |
| Mutual Funds (No Load) | 13000 | 0 | |
| Mutual Funds (Total) | 14000 | 6000 | |
| Bonds (US Treasury) | Yes | No | |
| Bonds (Corporate) | Yes | No | |
| Bonds (Municipal) | Yes | No | |
| Traditional IRAs | Yes | Yes | |
| Roth IRAs | Yes | Yes | |
| Advisor Services | Yes | Yes | |
| International Countries (Stocks) | 0 | 0 |
| Order Types | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Order Type - Market | Yes | Yes | |
| Order Type - Limit | Yes | Yes | |
| Order Type - After Hours | Yes | Yes | |
| Order Type - Stop | Yes | No | |
| Order Type - Trailing Stop | No | No | |
| Order Type - OCO | No | No | |
| Order Type - OTO | No | No | |
| Order Type - Broker Assisted | Yes | No |
| Beginners | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Education (Stocks) | Yes | Yes | |
| Education (ETFs) | Yes | Yes | |
| Education (Options) | Yes | Yes | |
| Education (Mutual Funds) | Yes | Yes | |
| Education (Bonds) | Yes | Yes | |
| Education (Retirement) | Yes | Yes | |
| Retirement Calculator | No | No | |
| Investor Dictionary | Yes | Yes | |
| Paper Trading | No | No | |
| Videos | No | No | |
| Webinars | No | Yes | |
| Webinars (Archived) | Yes | Yes | |
| Progress Tracking | No | No | |
| Interactive Learning - Quizzes | No | No |
| Stock Trading Apps | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| iPhone App | Yes | Yes | |
| Android App | Yes | Yes | |
| Apple Watch App | No | No | |
| Trading - Stocks | Yes | Yes | |
| Trading - After-Hours | Yes | Yes | |
| Trading - Simple Options | Yes | No | |
| Trading - Complex Options | Yes | No | |
| Order Ticket RT Quotes | Yes | Yes | |
| Order Ticket SRT Quotes | No | No |
| Stock App Features | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Market Movers (Top Gainers) | Yes | Yes | |
| Stream Live TV | No | No | |
| Videos on Demand | No | No | |
| Stock Alerts | No | No | |
| Option Chains Viewable | Yes | No | |
| Watch List (Real-time) | Yes | Yes | |
| Watch List (Streaming) | No | No | |
| Watch Lists - Create & Manage | Yes | No | |
| Watch Lists - Column Customization | No | No |
| Stock App Charting | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Charting - After-Hours | No | No | |
| Charting - Can Turn Horizontally | No | No | |
| Charting - Multiple Time Frames | Yes | Yes | |
| Charting - Technical Studies | 0 | 0 | |
| Charting - Study Customizations | No | No | |
| Charting - Stock Comparisons | No | No |
| Trading Platforms | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Active Trading Platform | N/A | N/A | |
| Desktop Trading Platform | No | No | |
| Desktop Platform (Mac) | No | No | |
| Web Trading Platform | Yes | Yes | |
| Paper Trading | No | No | |
| Trade Journal | No | No | |
| Watch Lists - Total Fields | 10 | 3 |
| Stock Chart Features | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Charting - Adjust Trades on Chart | No | No | |
| Charting - Indicators / Studies | 120 | 0 | |
| Charting - Drawing Tools | 36 | 0 | |
| Charting - Notes | Yes | No | |
| Charting - Index Overlays | Yes | No | |
| Charting - Historical Trades | No | No | |
| Charting - Corporate Events | No | No | |
| Charting - Custom Date Range | No | No | |
| Charting - Custom Time Bars | No | No | |
| Charting - Automated Analysis | Yes | No | |
| Charting - Save Profiles | Yes | No | |
| Trade Ideas - Technical Analysis | Yes | No | |
| Charting - Study Customizations | 8 | 0 | |
| Charting - Custom Studies | No | No |
| Day Trading | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Streaming Time & Sales | No | No | |
| Streaming TV | No | No | |
| Direct Market Routing - Stocks | No | No | |
| Ladder Trading | No | No | |
| Trade Hotkeys | No | No | |
| Level 2 Quotes - Stocks | No | No | |
| Trade Ideas - Backtesting | No | No | |
| Trade Ideas - Backtesting Adv | No | No | |
| Short Locator | No | No | |
| Order Liquidity Rebates | No | No |
| Research Overview | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Research - Stocks | Yes | No | |
| Research - ETFs | Yes | No | |
| Research - Mutual Funds | Yes | No | |
| Research - Pink Sheets / OTCBB | Yes | No | |
| Research - Bonds | Yes | No | |
| Screener - Stocks | Yes | No | |
| Screener - ETFs | Yes | No | |
| Screener - Mutual Funds | No | No | |
| Screener - Bonds | Yes | No | |
| Misc - Portfolio Allocation | Yes | Yes |
| Stock Research | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Stock Research - PDF Reports | 0 | 0 | |
| Stock Research - Earnings | No | No | |
| Stock Research - Insiders | Yes | No | |
| Stock Research - Social | Yes | No | |
| Stock Research - News | Yes | Yes | |
| Stock Research - ESG | No | No | |
| Stock Research - SEC Filings | No | No |
| ETF Research | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| ETFs - Strategy Overview | Yes | Yes | |
| ETF Fund Facts - Inception Date | No | No | |
| ETF Fund Facts - Expense Ratio | Yes | Yes | |
| ETF Fund Facts - Net Assets | Yes | No | |
| ETF Fund Facts - Total Holdings | No | No | |
| ETFs - Top 10 Holdings | Yes | Yes | |
| ETFs - Sector Exposure | No | No | |
| ETFs - Risk Analysis | No | No | |
| ETFs - Ratings | Yes | No | |
| ETFs - Morningstar StyleMap | No | No | |
| ETFs - PDF Reports | No | No |
| Mutual Fund Research | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Mutual Funds - Strategy Overview | Yes | No | |
| Mutual Funds - Performance Chart | Yes | No | |
| Mutual Funds - Performance Analysis | No | No | |
| Mutual Funds - Prospectus | No | No | |
| Mutual Funds - 3rd Party Ratings | Yes | No | |
| Mutual Funds - Fees Breakdown | No | No | |
| Mutual Funds - Top 10 Holdings | Yes | No | |
| Mutual Funds - Asset Allocation | No | No | |
| Mutual Funds - Sector Allocation | Yes | No | |
| Mutual Funds - Country Allocation | No | No | |
| Mutual Funds - StyleMap | No | No |
| Options Trading | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Option Chains - Basic View | Yes | Yes | |
| Option Chains - Strategy View | Yes | No | |
| Option Chains - Streaming | Yes | No | |
| Option Chains - Total Columns | 8 | 0 | |
| Option Chains - Greeks | 5 | 0 | |
| Option Chains - Quick Analysis | Yes | No | |
| Option Analysis - P&L Charts | No | No | |
| Option Probability Analysis | Yes | No | |
| Option Probability Analysis Adv | No | No | |
| Option Positions - Greeks | Yes | No | |
| Option Positions - Greeks Streaming | No | No | |
| Option Positions - Adv Analysis | No | No | |
| Option Positions - Rolling | No | No | |
| Option Positions - Grouping | Yes | No |
| Banking | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Bank (Member FDIC) | Yes | Yes | |
| Checking Accounts | Yes | Yes | |
| Savings Accounts | Yes | Yes | |
| Credit Cards | Yes | Yes | |
| Debit Cards | Yes | Yes | |
| Mortgage Loans | Yes | Yes |
| Customer Service | Ally Invest | SoFi Invest® | |
|---|---|---|---|
| Phone Support (Prospect Customers) | Yes | Yes | |
| Phone Support (Current Customers) | Yes | Yes | |
| Email Support | Yes | No | |
| Live Chat (Prospect Customers) | No | Yes | |
| Live Chat (Current Customers) | Yes | Yes | |
| 24/7 Support | Yes | No |
| Overall | Ally Invest | SoFi Invest® | |
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| Winner | check_circle | ||
| Review | Ally Invest Review | SoFi Invest® Review |
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